Family
Create lasting memories with family and friends.
Since 1946 · Made For Australia
Where Australian Fishing Stories Begin
From first casts to family traditions, we've helped generations create memories on the water.
Trusted Since 1946Australian OwnedNational Retail NetworkMillions Of Products Sold
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View all products What Kind Of Fishing Adventure Are You Planning?
We're Here To Help
Let's Help You Get Started
Whether it's your first cast or your thousandth, we'll help you choose the right gear and get more from every trip.
I'm New To Fishing
Start with the basics — gear, techniques and where to wet a line.
Get startedBuying For The Family
Family-friendly combos and tackle made for first catches.
Get startedNeed Help Choosing Gear
Compare rods, reels and combos with our buying guides.
Get startedLooking To Catch More Fish
Species guides, techniques and proven lure patterns.
Get started Interactive Gear Finder
Help Me Choose My Gear
Tell us where you fish, what you're targeting and your experience level, and we'll help match you with the right gear.
Built for beginners and gift buyers
Matched to your target species
Within your budget
1
Experience Level
2
Fishing Location
3
Target Species
4
Budget
0/4 answered — we'll match you with a recommended combo, terminal tackle and a guide.
On The Water Now
Angler Favourites
Family fishing the jetty
Pioneer 7' Combo
Everything you need to get started with confidence.
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Landed on the bay
Rovex Air Strike Reel
Spend less time untangling and more time fishing.
Discover Working the rocks
Bite Science Soft Plastics
More strikes, more landed fish, more stories to tell.
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Out on the tinnie
Coastal Tackle Kit
Show up to the water ready for whatever's biting.
DiscoverWhy Choose Jarvis Walker
Nearly Eight Decades Of Australian Fishing Heritage
Creating fishing memories across generations — from first family catches to lifelong traditions on the water.
Trusted Since 1946
Nearly 80 years of Australian fishing heritage.
Built For Australian Conditions
Gear engineered for our coastlines, rivers and lakes.
Quality At Accessible Prices
Premium performance without the premium price tag.
Trusted By Generations
From first cast to family tradition.
1946
Since
100%
Australian Owned
1000+
National Retail Network
4
Generations Of Anglers
From The Archive
From historic catalogues to first family catches — nearly eight decades of putting rods in Australian hands.
More Than A Hobby
More Than Just Fishing
Fishing is more than catching fish. It creates memories, builds confidence, teaches patience and brings people together.
Wellbeing
Spend more time outdoors and reconnect with nature.
Learning
Build confidence and develop new skills on the water.
Adventure
Every trip brings new experiences and stories to share.
Learn & Improve
All guides Fishing Guides & Stories
Practical advice, buying guides, species information and fishing stories to help you enjoy more time on the water.
Fish Where You Are
Explore Australia's Waters
Every fishing location is different. Discover the gear, techniques and species best suited to where you fish.
Coastal Fishing
Beaches
Surf fishing, rock fishing and coastal adventures.
Explore Beaches
Freshwater
Rivers
Freshwater systems, flowing water and hidden fishing spots.
Explore Rivers
Estuary Fishing
Estuaries
Where saltwater and freshwater meet.
Explore Estuaries
Family Fishing
Lakes
Calm waters, family fishing and freshwater species.
Explore Lakes
Offshore Adventures
Offshore
For anglers heading beyond the shoreline.
Explore OffshoreOur Brand House
Built For Every Stage Of Your Fishing Journey
From first fishing combos to advanced tackle and electric trolling motors, our brands support every step of life on the water.
Since 1946
Heritage & Accessibility
Jarvis Walker
Trusted gear helping generations of Australians discover the joy of fishing.
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Engineered Performance
Performance & Precision
Rovex
Precision tackle designed for anglers ready to take the next step.
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Trigger More Strikes
Science & Strike Rate
Bite Science
Scientifically developed lures engineered to trigger more strikes and more success on the water.
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Cover More Water
Power & On-Water Mobility
Watersnake
Electric trolling motors helping anglers fish smarter, explore further and cover more water.
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Every Catch Has A Story
Share your catches, favourite fishing spots and unforgettable moments. Celebrate the stories that make Australian fishing special.
Catch Of The Month
Ongoing Community ProgramNovember Spotlight
42cm Bream off the rocks
"First decent fish on a Bite Science soft plastic — couldn't believe the hit." — Sam, NSW
Ambassador
Sunrise sessions with Tom
Gallery
Tinnie life on the lake
Family
First fish, first combo
Adventure
Weekend on the bay
Find A Retailer
Find Jarvis Walker Near You
Available through Australia's leading fishing and outdoor retailers. Search by postcode or suburb to find Jarvis Walker, Rovex, Bite Science and Watersnake gear near you.
Stocked At Australia's Leading Retailers
Trusted National Network
BCF
Boating Camping Fishing
Anaconda
Adventure Outfitters
Tackle World
Specialist Network
Compleat Angler
Since 1976
Big W
Everyday Value
Ray's Outdoors
Outdoor Specialists